FASTER IS BETTER.
QUICK BITES, SATIATED FOR LONGER.
Logo, Branding, Packaging
Cockrako Express
In a world where visual appeal and brand storytelling matter more than ever, investing in design is an essential ingredient for success in the fast food industry.
Fast food branding and packaging design are art forms that require a deep understanding of branding principles, consumer psychology, and market dynamics. When executed thoughtfully, they have the power to elevate the brand, create lasting impressions, and garner customer loyalty.
With Cockraco Express, the theme was fast-paced, for the hungry customer who is always on the go. The foremost step was to create a Brand Identity indicative of the brand's values, personality, and mission.
The logo, color scheme, typography, and visual elements were carefully chosen to reflect the brand's unique identity right from signage to packaging. This is crucial for brand recognition and recall.
The logo, color scheme, typography, and visual elements were carefully chosen to reflect the brand's unique identity right from signage to packaging. This is crucial for brand recognition and recall.
Overall, the packaging design is adaptable to various formats, including physical restaurants, online orders, and delivery services and can accommodate menu changes or special promotions without compromising on brand consistency.